A few months back, I gave the new Apple Music a go. As a long time Spotify user, I was mainly compelled by access to Apple’s library, with the expectation that the service would have access to the full catalog. Well, that’s not the case. With that, it’s not quite clear when a song is available for streaming vs. only for download. Well, at least that’s how I found it. Ultimately, I found the whole experience underwhelming. Particularly sad considering Apple’s aura as masters of design. Another compelling piece was the price of the family plan. Spotify has been making some noise of matching that plan, though. That would make the Apple benefit small, very small. Lastly, there’s the bit where Spotify’s been arguing with artists over pay. I need to agree that the public discourse Spotify launched was very defensive and, to sound like Wil Wheaton, “dickish”. However, as I dug around the internet for data, I didn’t find much to support that artists are making more with Apple, or that the Apple Music service was going to make them able to subsist.
I cancelled the renewal of Apple music. However, I’m not entirely convinced that Spotify is the best. There are so damn many of these services out there and I’ve only scraped the surface. And, as a Seattle guy, I need to consider to home-spun entries into the space: Real Network’s Rhapsody, probably the oldest streaming service out there. Then there’s Microsoft’s Groove. As a former Microsoftie, I feel compelled to give my chums in Redmond a fair shake.
My next steps need to include giving some thought to what constitutes “the best”. I know I want access to a large library, one that includes great jazz and classical content besides the latest pop hits. I want to work with a company that’s working hard to ensure their artists are compensated fairly. The interface needs to be clean and intuitive. And music discovery is critical. I want a family plan, so the three of us can all use it with independent accounts. Oh, and it needs to excel across platforms. Any given day I’ll be on Windows 7, 8, Mac, and Android.
So check in and see where this leads. And let me know what you’ve discovered, what you recommend, what pitfalls I should be considering. Your wisdom is what I value you most.
